If you are ready to create a website, you must decide whether to use a website builder to do the job yourself or hire a professional developer. Consider your budget, purpose, and expertise to make the right decision. Whatever your choice is, you want to come up with an awesome site that stands out. Here are pointers to keep in mind to help you achieve this:
Make Users Want to Stay in your Site
Usually, it will take just five seconds for users to decide to stay in your site or move on to the next site. This gives you a short amount of time to make a good first impression. Therefore, you need to make your site captivating and functional so users will want to stay, explore your other web pages, and make a purchase. But, avoid throwing too much information at users as it can annoy them.
Ensure the Readability of your Content
You will need to post content on your website to describe your product, service, or business. Ensure your text is formatted properly to make sure readers can read them clearly and digest information effectively. You can achieve this by using easy to read fonts and typography, implementing bullet points and lists, ensuring enough space between sentences and paragraphs, and more.
Make your Site Responsive
These days, not all people browse the web or shop online using a laptop or desktop computer. Many of them will use their mobile devices when accessing the internet. To cater to all types of users, you must make your website as responsive as possible. Responsive website design allows your content to automatically adjust to the screen size it is viewed on.
Making your site responsive is also important for your ranking on search engines. One of the criteria Google sets in ranking websites is site responsiveness.
Make the Site Yet Sophisticated
Sophisticated website design will make the site looking streamlined. Customers will want to visit a professional-looking website to know more about the business and its offers. Depending on your type of business, you may want to stick to a simple design since information can have a bigger impact than images and graphics.
Know where to Place Ads
Although your site can benefit from advertisements in terms of revenue, you should not use too much of them or clog your page with them. Aside from being bad for your search engine optimization efforts, ads can be annoying to readers.